The Trouble with Celebrity Endorsers Article Example | Topics and Well Written Essays - 2000 words

The Trouble with Celebrity Endorsers - Article Example Another point raised is brand value. Brand value is something that the organization works after some time so as to separate itself from different rivals in the market. The article proposes that as opposed to utilizing on celebrity’s picture, the brand ought to have the option to build up its own value through forgetting about expensive advancement into including more item includes, and so forth. Having learned in advertising that advancement is a vital aspect for making client mindfulness, I accept that organizations ought to put resources into advancement particularly in the principal months or long stretches of a brand so as to acquaint it with shoppers. Be that as it may, in the last life, the genuine worth ought to be conveyed to clients. This article makes me fully aware of the difficulties looked by showcasing tactician. Advancement is undeniably more confused than having big name wears the item or suggests the brand. There ought to be an arrangement in the picture of the VIP just as the big name being utilized for advancement. The article features how Nokia is faring through the monetary downturn in industrialized economies particularly the United States. The previous months have seen how the world financial pioneer in the past is experiencing the downturn. As a customer, I have perused and perceived how speculation firms breakdown, workers laid-off, and even the more gainful retailers’ close down. Taking a gander at in a promoting perspective, this adjustment in the business condition moves organizations to reevaluate themselves and their different systems so as to endure. Nokia’s reaction to the circumstance is to slice cost so as to look after benefit. Be that as it may, the low interest achieved by the dreary monetary viewpoint and lower buying intensity of clients remains the key thought. In this manner, organizations should concentrate on techniques other than limiting activities and showcasing costs.

A Struggle for Identity in Shutter Island by Dennis Lehane

Toward the start of Clipper Island, Dennis Lehane, Teddy Daniels thought of him as himself Marshal of the United States, and was sent to Shutter Island with his accomplice Chuck. Island) Rachel Solando, an outlaw occurrence. Rachel Solando is supposed to be an extremely perilous patient who killed her three kids. She got away from her cell some place on the mental ward and the island by one way or another. In the event that Teddy and Chuck hop into the destroyed island with a ship, they will be invited by lack of concern and uncertainty. Mental scatters might be related with hazardous and hurtful reactions. In Dennis Lane's Shutter Island, the impacts of numerous psychological instabilities are unsafe to people. Be that as it may, there are three progressively hurtful and long haul impacts. As a matter of first importance, numerous individuals with poor rest will in general feel trouble because of mental state. Moreover, psychosis frequently responds people brutally to enthusiastic conditions. In particular, flashback and contorted memory are normal when individuals' psychological state is undermined. Shade Island is a spine chiller dependent on a novel composed by Dennis Lehane. The story occurred during the 1960s on a Shos island where a psychological emergency clinic called Ashecliff was utilized to detain the most awful criminal crazy person. Two police officers went to the island to research the missing detainees in Word B. This film centers around the virtue of the point of view of different individuals. This film is brimming with anticipation shots and discussions. The crowd may imagine that two cops are caught in the island, yet the chief has made more follows for the police. Dennis Lehane 's novel Shutter Island was first chosen as Columbia Pictures in 2003. The organization in Colombia didn't make a move on that alternative, yet offered it to Lehane, Lehane offered it to Phoenix Pictures. Phoenix employed Laeta Kalogridis. Executive Martin Scorsese and on-screen character Leonardo DiCaprio were both intrigued by this undertaking. Creation started on March 6, 2008. Screen Island was for the most part shot in Massachusetts State, Taunton was the spot of flashback scene of World War II. The old mechanical structure in the Wittennton Mills Complex in Taunton is a multiplication of Dachau death camp. Old Medfield State Hospital in Medfield, Massachusetts is likewise a significant spot. Cory's office is on the second floor of the night church. Light sparkles from the window, it would seem that daylight. The staff painted the emergency clinic block divider as a compressed wood

2013 Ten-year Top Performing Direct Plans Q2

Savingforcollege.com ranks the performance of direct-sold 529 plans. Direct-sold plans are those that consumers can enroll in without using a broker. We have prepared both one-year, three-year, five-year and ten-year performance tables. To prepare this ranking, we compared a subset of portfolios from each 529 savings plan. We selected portfolios based on their mix of stocks, bonds and money market funds, which allows for an apples-to-apples comparison in seven asset-allocation categories. The lower the "percentile," the better the ranking. This ranking could be a useful tool for you when selecting which direct 529 plan might be right for you. Here are our 529 performance rankings as of June 30, 2013 for Direct-sold 529 plans. Ten-year performance ranking (click here for one-year performance table, three-year performance table, and five-year performance table,) : Rank State Plan Percentile 1 Alaska T. Rowe Price College Savings Plan 22.92 2 Utah Utah Educational Savings Plan (UESP) Trust 27.02 3 Alaska University of Alaska College Savings Plan 29.33 4 Maryland College Savings Plans of Maryland -- College Investment Plan 33.32 5 Virginia Virginia529 inVEST 42.35 6 South Carolina Future Scholar 529 College Savings Plan (Direct-sold) 43.35 7 Louisiana START Saving Program 46.62 8 Nevada The Vanguard 529 Savings Plan 48.59 9 West Virginia SMART529 WV Direct 48.65 10 Iowa College Savings Iowa 49.53 11 New Jersey NJBEST 529 College Savings Plan 53.81 12 Nevada USAA 529 College Savings Plan 54.33 13 Rhode Island CollegeBoundfund (Direct-sold, Alternative RI) 57.41 14 Florida Florida 529 Savings Plan 66.87 - Alabama College Counts 529 Fund (Direct-sold) NA - Arizona Fidelity Arizona College Savings Plan NA - Arkansas GIFT College Investing Plan NA - California The ScholarShare College Savings Plan NA - Colorado Direct Portfolio College Savings Plan NA - Connecticut Connecticut Higher Education Trust (CHET) NA - Delaware Delaware College Investment Plan NA - District of Columbia DC 529 College Savings Program (Direct-sold) NA - Georgia Path2College 529 Plan NA - Hawaii Hawaii's College Savings Program NA - Idaho Idaho College Savings Program (IDeal) NA - Illinois Bright Start College Savings Program -- Direct-sold Plan NA - Indiana CollegeChoice 529 Investment Plan (Direct-sold) NA - Kansas Learning Quest 529 Education Savings Program (Direct-sold) NA - Kansas Schwab 529 College Savings Plan NA - Kentucky Kentucky Education Savings Plan Trust NA - Maine NextGen College Investing Plan -- Client Direct Series NA - Massachusetts U.Fund College Investing Plan NA - Michigan Michigan Education Savings Program NA - Minnesota Minnesota College Savings Plan NA - Mississippi Mississippi Affordable College Savings (MACS) Program NA - Missouri MOST - Missouri's 529 College Savings Plan (Direct-sold) NA - Montana Montana Family Education Savings Program Investment Plan NA - Nebraska Nebraska Education Savings Trust - Direct College Savings Plan NA - Nebraska TD Ameritrade 529 College Savings Plan NA - Nevada SSgA Upromise College Fund NA - New Hampshire UNIQUE College Investing Plan NA - New Mexico The Education Plan's College Savings Program (Direct-sold) NA - New York New York's 529 College Savings Program -- Direct Plan NA - North Carolina National College Savings Program NA - North Dakota College SAVE NA - Ohio Ohio CollegeAdvantage 529 Savings Plan NA - Oklahoma Oklahoma College Savings Plan NA - Oregon Oregon College Savings Plan NA - Pennsylvania Pennsylvania 529 Investment Plan NA - South Dakota CollegeAccess 529 (Direct-sold) NA - Tennessee TNStars College Savings 529 Program NA - Texas Texas College Savings Plan NA - Vermont Vermont Higher Education Investment Plan NA - West Virginia SMART529 Select NA - Wisconsin Edvest College Savings Plan NA NA = Not Applicable = Program does not have at least one portfolio with sufficiently-long performance in a minimum of four asset allocation categories under our ranking model. The Savingforcollege.com plan composite rankings are derived using the plans' relevant portfolio performance in seven unique asset allocation categories. The asset-allocation categories used are: 100 percent equity, 80 percent equity, 60 percent equity, 40 percent equity, 20 percent equity, 100 percent fixed and 100 percent short term. The plan composite ranking is determined by the average of its percentile ranking in the seven categories. The performance data underlying these rankings represent past performance and are not a guarantee of future performance. Current performance may be lower or higher than the performance data used. A plan portfolio's investment return and principal value will fluctuate so that an investor's shares or units when redeemed may be worth more or less than their original cost. Investors should carefully consider plan investment goals, risks, charges and expenses by obtaining and reading the plan's official program description before investing. Investors should also consider whether their beneficiary's home state offers any tax or other benefits that are available for investments only in such state's 529 plan. Brokers, please note: For internal use only and not for use with or to be shown to the investing public. Disclaimer: Saving For College, LLC shall not be liable for any errors or omissions in this report. Users should rely on official program disclosures. For broker-sold plan rankings, click here. Savingforcollege.com ranks the performance of direct-sold 529 plans. Direct-sold plans are those that consumers can enroll in without using a broker. We have prepared both one-year, three-year, five-year and ten-year performance tables. To prepare this ranking, we compared a subset of portfolios from each 529 savings plan. We selected portfolios based on their mix of stocks, bonds and money market funds, which allows for an apples-to-apples comparison in seven asset-allocation categories. The lower the "percentile," the better the ranking. This ranking could be a useful tool for you when selecting which direct 529 plan might be right for you. Here are our 529 performance rankings as of June 30, 2013 for Direct-sold 529 plans. Ten-year performance ranking (click here for one-year performance table, three-year performance table, and five-year performance table,) : Rank State Plan Percentile 1 Alaska T. Rowe Price College Savings Plan 22.92 2 Utah Utah Educational Savings Plan (UESP) Trust 27.02 3 Alaska University of Alaska College Savings Plan 29.33 4 Maryland College Savings Plans of Maryland -- College Investment Plan 33.32 5 Virginia Virginia529 inVEST 42.35 6 South Carolina Future Scholar 529 College Savings Plan (Direct-sold) 43.35 7 Louisiana START Saving Program 46.62 8 Nevada The Vanguard 529 Savings Plan 48.59 9 West Virginia SMART529 WV Direct 48.65 10 Iowa College Savings Iowa 49.53 11 New Jersey NJBEST 529 College Savings Plan 53.81 12 Nevada USAA 529 College Savings Plan 54.33 13 Rhode Island CollegeBoundfund (Direct-sold, Alternative RI) 57.41 14 Florida Florida 529 Savings Plan 66.87 - Alabama College Counts 529 Fund (Direct-sold) NA - Arizona Fidelity Arizona College Savings Plan NA - Arkansas GIFT College Investing Plan NA - California The ScholarShare College Savings Plan NA - Colorado Direct Portfolio College Savings Plan NA - Connecticut Connecticut Higher Education Trust (CHET) NA - Delaware Delaware College Investment Plan NA - District of Columbia DC 529 College Savings Program (Direct-sold) NA - Georgia Path2College 529 Plan NA - Hawaii Hawaii's College Savings Program NA - Idaho Idaho College Savings Program (IDeal) NA - Illinois Bright Start College Savings Program -- Direct-sold Plan NA - Indiana CollegeChoice 529 Investment Plan (Direct-sold) NA - Kansas Learning Quest 529 Education Savings Program (Direct-sold) NA - Kansas Schwab 529 College Savings Plan NA - Kentucky Kentucky Education Savings Plan Trust NA - Maine NextGen College Investing Plan -- Client Direct Series NA - Massachusetts U.Fund College Investing Plan NA - Michigan Michigan Education Savings Program NA - Minnesota Minnesota College Savings Plan NA - Mississippi Mississippi Affordable College Savings (MACS) Program NA - Missouri MOST - Missouri's 529 College Savings Plan (Direct-sold) NA - Montana Montana Family Education Savings Program Investment Plan NA - Nebraska Nebraska Education Savings Trust - Direct College Savings Plan NA - Nebraska TD Ameritrade 529 College Savings Plan NA - Nevada SSgA Upromise College Fund NA - New Hampshire UNIQUE College Investing Plan NA - New Mexico The Education Plan's College Savings Program (Direct-sold) NA - New York New York's 529 College Savings Program -- Direct Plan NA - North Carolina National College Savings Program NA - North Dakota College SAVE NA - Ohio Ohio CollegeAdvantage 529 Savings Plan NA - Oklahoma Oklahoma College Savings Plan NA - Oregon Oregon College Savings Plan NA - Pennsylvania Pennsylvania 529 Investment Plan NA - South Dakota CollegeAccess 529 (Direct-sold) NA - Tennessee TNStars College Savings 529 Program NA - Texas Texas College Savings Plan NA - Vermont Vermont Higher Education Investment Plan NA - West Virginia SMART529 Select NA - Wisconsin Edvest College Savings Plan NA NA = Not Applicable = Program does not have at least one portfolio with sufficiently-long performance in a minimum of four asset allocation categories under our ranking model. The Savingforcollege.com plan composite rankings are derived using the plans' relevant portfolio performance in seven unique asset allocation categories. The asset-allocation categories used are: 100 percent equity, 80 percent equity, 60 percent equity, 40 percent equity, 20 percent equity, 100 percent fixed and 100 percent short term. The plan composite ranking is determined by the average of its percentile ranking in the seven categories. The performance data underlying these rankings represent past performance and are not a guarantee of future performance. Current performance may be lower or higher than the performance data used. A plan portfolio's investment return and principal value will fluctuate so that an investor's shares or units when redeemed may be worth more or less than their original cost. Investors should carefully consider plan investment goals, risks, charges and expenses by obtaining and reading the plan's official program description before investing. Investors should also consider whether their beneficiary's home state offers any tax or other benefits that are available for investments only in such state's 529 plan. Brokers, please note: For internal use only and not for use with or to be shown to the investing public. Disclaimer: Saving For College, LLC shall not be liable for any errors or omissions in this report. Users should rely on official program disclosures. For broker-sold plan rankings, click here.

Renaissance Art A Rebirth Of Classical Learning And The...

Renaissance Art The Renaissance art reflected a rebirth of classical learning and the rediscovery of Greece and Ancient Rome. The Renaissance began in Northern Italy right after the Black Death which was also known as the Plague, a disease that had occurred killing almost half of the Europe’s population. The only way to avoid the disease was to leave the city to a country, however, only the rich were able to afford the trip verses the poor. The plague had led to an economic depression, there were not many people to sell wares therefore merchants and traders had suffered losses in income. The economic struggle spread through the community and the people who dealt with the struggle had lost revenue. In the late fifteenth century, a new demand was created for services and for the goods thus allowing merchants and or traders having markets for the services and goods. An early piece of literature from the Renaissance was by Giovanni Boccaccio (1313-1375) known as the Decameron and wrote it in every day Italian language which was a hundred stories that were told by ten men and women who escaped the Black Death by taking a journey to a country. Classical parts were what Renaissance artists and scholars had looked back upon and they denied any thoughts on the Middle Ages since they looked at the Middle Ages as the Dark Ages because since the fall of Rome, there were not any kinds of original content or creativity during this time. Since then they wanted to imitate the human formShow MoreRelatedGreek And Roman Classical Culture2251 Words   |  10 PagesTerms: Renaissance: --Rediscovery of Greek/Roman classical culture: In the rediscovery of Greek/Roman classical culture Greek scientific and philosophical works were available to western Europeans. It was an rebirth of classical learning and a clear rediscovery of the ancient Rome and Greece. The renaissance scholars and artist referred to the classical past and rejected religious thought of the middle ages referred to as the Dark Ages. They wanted to mirror image the art form of Classical GreeceRead More leadership theories and analysis Essay2506 Words   |  11 Pages The Renaissance was a rebirth of cultural awareness and learning that took place during 1400 - 1500. Art became a branch of learning during the Renaissance. It was a period of time when art was very important. Artists had finally recaptured the amazing detail and realism that the Greeks and Romans perfected. Artists broke boundaries with new exciting mediums and bright colors. Filippo Brunelleschi permitted artists to decide the proport ional size of a figure by inventing the vanishing point perspectiveRead MoreThe Importance Of The Renaissance And Why Is It Important?1965 Words   |  8 Pages What is the Renaissance and Why is it Important? â€Å"In Discussion: The Renaissance† â€Å"What a piece of work is a man! . . . in form and moving how express and admirable! In action how like an angel.† –William Shakespeare, from Hamlet. At the core of Pater s study of the Renaissance lies the maxim l art pour l art, or art for art s sake. Originally championed by nineteenth-century French aesthetes, this notion of art as an end in itself helped shape Pater s conception of a life dedicated to aestheticRead MoreCrictical Examination of the Main Features Renaissance Humanism1817 Words   |  8 Pageshave led to a turn-around in the thoughts and general lives of the people. One of such periods is the renaissance humanism. The renaissance humanism is a term used to designate a period in history that is so spectacular and significant owing to its evolutionary of features. Renaissance here serves as an adjective to the word humanism; not any other type of humanism but the humanism of the renaissance period. This period falls from 14th to 16th century AD. Th e Church is and shall always be a societyRead MoreBranches of Philosophy8343 Words   |  34 Pagesincludes questions about justice, the good, law, property, and the rights and obligations of the citizen. †¢ Aesthetics deals with beauty, art, enjoyment, sensory-emotional values, perception, and matters of taste and sentiment. †¢ Logic deals with patterns of thinking that lead from true premises to true conclusions, originally developed in Ancient Greece. Beginning in the late 19th century, mathematicians such as Frege focused on a mathematical treatment of logic, and today the subject of logic

The prince Essay - 1526 Words

Niccolo Machiavelli’s â€Å"The Prince† attempts to explain the necessary tactics and required knowledge a ruler must attain in order to gain and maintain a successful reign. The novel serves as an abstract manual, addressing the definition of a good/bad ruler by placing emphasis on the required military organization, the character a ruler must posses, and the success that could be attained if a ruler should follow the guide. The scope in which the book is written is that of a scholarly observant. Machiavelli places his findings and observations of history, as well as the needs of the people so the information may serve the prince as a tool, that once implemented will create and maintain a powerful state. The guide places a particular†¦show more content†¦Warning that â€Å"Mercenaries and Auxiliaries are useless and dangerous...†(40) any use of either will surly hinder, even destroy success. Mercenaries are described to be power hungry, undisciplined an d disloyal; lacking any fear of God therefore, placing no faith in their fellow man. Truly, they are pretenders whom face a friend with bravery, yet are cowardly upon battle. Consequently, Auxiliaries whom are called for defense and assistance are also ill advised by Machiavelli. â€Å"Auxiliaries are the other useless kind of troops...† (44) here he uses the example of Pope Julius II and his failure upon battle, concluding that anyone who doesnt want to succeed should use this form of recourse. With both of Mercenaries and Auxiliaries there is no loyalty nor sense of fellowship, which are essential in military success. The importance of trust and loyalty in a military force must also be exemplified by a leader; â€Å"...armed forces must be under the control of either a prince or a republic: a prince should assume personal command and captain his troops himself.†(41) there must be a relationship that binds soldiers to a purpose. A purpose, that leads to the understan ding that in order for a goal to be attained, a unit must be formed bound by trust and comradeship. If a ruler is able to attain a fighting force to be as one, then he is proven to be a good ruler. Machiavelli uses examples such as RomeShow MoreRelatedThe Prince Of Machiavelli s Prince1186 Words   |  5 Pagesleader that wields his power the most like Niccolo Machiavelli’s Prince, from his book The Prince, that leader is President Vladimir Putin of the Russian Federation. Although, Putin does not hold the title of Prince, he has held influential positions throughout the years, i.e. Prime Minister and Acting President, that hold power similar to the Prince. Every position that Putin has held in Russia he has acted as if he were a Prince. Putin has held such all-consuming control and influence over RussiaRead MoreTotalitarianism In The Prince By Niccol Machiavellis The Prince934 Words   |  4 PagesIn our world, most societies support governments that work in a righteous w ay, but how can acting righteously be effective in a chaotic world full of crime and war?   In the novel The Prince by Niccolà ³ Machiavelli, a dystopian society is defined as an illusion of a perfect government which is maintained through corporate, bureaucratic, and totalitarian control. This illusion fades however, once one recognizes how these actions beneficially impact a society by uniting and protecting the country. ThroughoutRead More The Prince Essay1200 Words   |  5 Pages â€Å"All the states, all the dominions, under whose authority men have lived in the past and live now have been and are either republics or principalities.† In Machiavelli’s, The Prince, timeless keys to a successful principality are examined. The keys are understanding human nature, respecting that nature, and reaffirming that successful leadership can exist in the same fashion yesterday, today, and tomorrow. nbsp;nbsp;nbsp;nbsp;nbsp;Machiavelli’s perspective of human nature is foundedRead MoreThe Prince, By Machiavelli1517 Words   |  7 PagesIn The Prince, Machiavelli doesn’t hesitate to recommend that a ruler employ conventionally immoral methods against his own subjects to maintain authority over them, but he does imply that whatever a ruler does should ultimately benefit the community. A Prince’s actions may be cruel, manipulative, or otherwise immoral, but they put him in the position to govern. On occasion, Machiavelli even suggests that gaining power through immoral acts is the best way to improve a community because immoralityRead More Prince Hamlet Versus Machiavellis Prince Essay1003 Words   |  5 PagesPrince Hamlet Versus Machiavellis Prince  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚         The Prince is a celebrated and highly controversial piece of work by the Italian aristocrat Niccolo Machiavelli. His work is a summation of all the qualities a prince must have in order to remain in his position. Machiavelli supports the idea that a prince use his power for the ultimate benefit of all, but he also does not condemn the use of any unpleasant means in order for the prince to maintain his power. His ideas both compare and contrastRead More The Prince Essay1043 Words   |  5 Pages The Prince nbsp;nbsp;nbsp;nbsp;nbsp;Governing countries and states properly has been a difficult task from the beginning of time. In every country there will be people to who are unhappy and will disagree with your rule, causing your system to fail. So, century after century, people have tried new ways to make their politics suffice everyone’s needs. However, the art of politics is a complicated and challenging issue that will always be needed to be dealt with. There have been many ways inRead MoreThe Prince Machiavelli Analysis1490 Words   |  6 PagesThroughout The Prince, Machiavelli advocates for the use of force to achieve the Prince’s goals. However, these acts are justified because they are done to benefit the state. Moreover, Machiavelli’s political philosophy repetitively stresses the fact that the Prince should not act in a way as to cause hatred. In this, constant cruelty is inappropriate and unjustifiable because it provokes contempt towards the ruler. In The Prince, Machiavelli discerns that good acts of cruelties â€Å"are carried outRead MoreNiccolo Machiavellis The Prince810 Words   |  3 Pages Niccolo Machiavelli’s most famous book, The Prince, contains the most valid information for a prince, a president, and even a king, to keep hold of their own power. Machiavelli tells about the importance and power of political action, his opinions, and most of all philosophy at it’s finest. Throughout the twenty-six chapters of this book he describes the bold, brave, practical, and powerful prince and how the prince’s life should be lived. Machiavelli’s view of human nature is used as justificationRead MoreMachiavelli And The Apology Of The Prince1718 Words   |  7 Pages Machiavelli writes The Prince centuries after Plato documents Socrates in Crito and The Apology. Despite the different time periods, both Machiavelli and Socrates experience times of turmoil where the concept of democracy was questioned. However, the different time periods cause the views and purposes of Machiavelli’s writing to largely differ from Socrates. Machiavelli w rites in a time of turmoil where Italy was a bunch of small, fragmented states and when the Medici’s struggled to regainRead MoreThe Prince by Niccolo Machiavelli885 Words   |  4 Pageslived. He was leader of the Catholic Church, controlled his own territory, and had more influence than any prince of any of the other city-states in Italy. Machiavelli was suspected of being an enemy of Medici and was thrown into prison until he was able to prove his innocence. These were the circumstances which inspired him to write The Prince. In The Prince by Niccolo Machiaveli, the prince in which it was so aptly named, securities were entirely dependent on his reputation among his citizens.

Recruitment in an Industry for Healthcare - myassignmenthelp

Question: Write about theReport on Recruitment in an Industryfor Healthcare Industry. Answer: Introduction The recruiting and retention process for health professionals should be everyones priority; every single one of us is probably a patient somewhere in their particular lives. Patients ought to be given access to quality healthcare given by an adequately qualified staff. Additionally, healthcare professionals deserve working in an adequately supported condition, with employee degrees that ensure safety as well as quality healthcare. Most European states indicate challenges in the retention as well as the recruiting of healthcare professionals with growing deficiencies estimated in future (Merrifield, 2015). This report focuses mainly on the problems that recruitment of healthcare officials face in Europe. Despite the countries in Europe being very developed, there are many challenges even arising from the development itself. Those involved in the recruitment should create ways to deal with these. For this paper, we are going to expound more on the challenges in the sector and which sol utions analysts and government officials have brought forward (British Medical Association, 2015). Challenges The coming days for healthcare depend on the staff quality. This point alone brings about a substantial difficulty as well as a chance for the sector leaders. It is very apparent that the influx of workforce in the past might not even satisfy the future needs. Payments are attributed to client/patient satisfaction as well as a significant quality, inadequacies in professionals to care for a growing population, and growing cost of living, healthcare companies require talent which could properly, and adapt at a quick rate (Imison Bohmer, 2013). Health care companies ought to employ staff with not just the normal requirements but more, degrees and certifications. In this present age, health care officials have to identify, enhance and provide staff with better capabilities that are not taught in school as well as not required to prosper in the basic, result based system. This advanced need allows healthcare staff brings about a large lead by efficiently creating and maintaining the ability of their protgs (Jaques, 2013). Feedback on recruitment and retention issues shows immense variation between nations. High-income countries, such as the U.S, Australia, the Nordic countries, Australia and the UK have a history going back to the 19th century of efforts to address the large-scale recruitment due to limitations in recruiting enough nurses and consultant doctors to meet their current and future healthcare needs (Kaffash, 2013). Other countries such as Hungary, Lithuania, the Czech Republic and South Africa have been more vigilant in increasing staff retention, mainly to stop losing many professionals to brain drain (Kaffash, 2013). The challenges will be discussed under the following concepts: Labour Supply and Demand The initial challenge encountered by the healthcare sector is inadequacies in the human workforce. According to a survey carried out in 2015 by The Healthcare Recruiting Trends, it concludes that in the next ten years, the U.S. will potentially face a lower level of not only basic care but also experienced medical practitioners to cater for its growing population. This problem may have caused private and public industry healthcare officials to enhance viable solutions to bring about new and maintain the qualified workforce in the health care sector. It is no secret that with the introduction of the Affordable Care Act, the human resources industry has been faced with a challenge due to the introduction of a universal coverage in health care and an increase in costs which is coupled with an increase in average life expectancy. There has been a storm in the healthcare industry in that, demand for health care services have increased and will continue to increase as identified by Cocca (2015). Due to the fact that legislation, as well as demographics, has led to an increase in access to healthcare, no effort has been to increase the number of expatriates in the industry to cater for the increased demand for health care services. The number of professionals has remained stagnant since the introduction of the Affordable Care Act, and no one has been seen to care about such. It is an advantage to have increased access to healthcare but, the quality of care matters. It would be of no use to have access to poor quality of care as it coul d translate to even more problems than having no access at all. The demand for health care services and insufficient workforce has created a skills gap which has made the tech sector that is constantly faced by the same seem even more manageable when compared. This issue can be solved by having the ability to pull much more potential staff in order to have a larger and stronger talent pool, establishing employer loyalty, advertising more about the organization, instead of the available job role and also finding potential employees through online hiring computer applications or any staff sourcing sites on the web. One might also hire foreigners as staff to build up talent pool. Demographic Issues With globalization on the rise, there has been an influx of racial and ethnic diversity in the healthcare industry. Other forms of demographic issues include an ageing workforce and generations. According to Cohen, Gabriel, and Terrell (2003), a diverse healthcare workforce is necessary to enhance healthcare access for the marginalized in the society, and to encourage research in areas that have been neglected and to equip managers with the necessary skills to meet the growing demand for healthcare services. Recruiting people from diverse backgrounds has been a challenge in the healthcare industry due to issues like a language barrier. Some healthcare specialists have the necessary skills but recruiting individuals, for instance, who cannot speak English is a challenge even if one has the required skills. According to a report by Tio (2014), the health care industry will experience an increase of patients. It is said that baby boomers will have a longer life than the preceding generations because of more advanced technologies and treatments (Tio, 2014). When the baby boomers retire, the current workforce shortage will even worsen. The change in patients and health care professionals demographics will result in a generational gap between the ageing individuals and young practitioners which will, in turn, affect the quality of care delivered. The main challenge that healthcare industry faces is to recruit and develop a workforce that will fit in the diverse demographics. The present generations are the traditionalists, Generation X, baby boomers and the millennials. Each of these generations has different perspectives of life, beliefs, values and life experiences as well as differences in how they communicate. Other factors of workforce diversity include gender, religion, and social sta tus, among others. Managing this diversity can cost the health care industry if not properly managed. High dissatisfaction by healthcare professionals is likely to be experienced. Costs of recruitment will be high due to poor management of diversity as noted by Tio (2014). Healthcare organizations should, first of all, acknowledge the demographic differences and come up with effective strategies to manage them. Effective management of demographic differences will enable healthcare organizations to realize their goals and achieve their outcome while attracting and maintaining the best talent pool. Hospital managers should come up with programs aimed at acquiring and retaining demographically diverse employees. They should focus on strengthening the leadership skills of their employees to foster understanding and sensitivity (Toi, 2014). Recruitment Strategies Recruitment strategies play a significant role in attracting the best workforce. Healthcare organizations with the best strategies are likely to acquire and retain employees. When it comes to recruitment strategies, employer branding and advertising come in handy. According to Mosseyelde (2014), employer branding refers to the promotion of an organization as the best recruiter to a particular group. The process helps organizations to attract, recruit and retain the required employees, and helps companies to achieve their goals. According to Wimmers (2009), job advertising is one of the most regarded methods of recruitment. There has been an influx of recruitment websites in the recent years. Employers have been trying to reach out to potential employees through all sorts of media, including newspapers, magazines, and televisions, among others. The challenge in the healthcare industry, however, is an understanding of how employees perceive the job adverts. According to Arachchige and Robertson (2011), employer branding plays a crucial role in how potential candidates perceive recruitment advertising. Effective recruitment strategies include the creation of a particular career site for the healthcare professionals. As suggested by Barnes (2016), the websites should be broken down into specialty so that an individual searching for jobs can o straight to his profession and field of expertise. Social media is where most people spend most of their time. Recruitment advertising done through social media has been proved to be effective in attracting a diverse pool of talent. Organisational Image In an economy which has plenty of capital, ideas are generated fast, and individuals are always ready to shift jobs. In this case, the essential asset in an organization is human capital and the expertise that the firm's workforce has. A survey reported by Cable and Turban (2003) revealed that several companies do not have sufficient human capital which hinders their growth. The challenge then becomes how to attract the best talent available. The research by Cable and Turban (2003) identified that potential candidates are attracted to jobs in companies that have a positive reputation. The health care industry has been faced with how to keep their employees comfortable while at the same time, delivering quality services and meeting service demand. The high competition for human capital has led several health care organizations to raise payment packages and thus raising expenses. It has been difficult for hospitals to balance good working conditions, excellent salaries and profits. Wor king overtime is a common practice in the healthcare industry which further discourages talented job seekers. According to Smith (2003), it can cost a healthcare organization up to $190,000 to replace a nursing specialist. The mitigation strategies for this challenge should be aimed at maintaining employees by having excellent benefits packages. As proposed by Smith (2003), one of the steps to overcome this challenge is by providing humane working conditions for the current and potential candidates. According to Keogh (2013), creating a healthy working environment starts at the top, and it is not a responsibility that can be delegated. The healthcare organizations should consider their employees as assets that need to be taken care of. The relationship between employees and their managers, matters. One of the key reasons for employees' high turnover is the relationship with their superiors. This calls for hospitals to establish stringent rules to ensure there is an understanding between employees and their supervisors. Healthcare professionals are among the most important people in all industries. The lives of many people lie on their hands. Understanding their needs is, therefore, paramount. In addition, companies ought to create an engagement culture. Even those that are greatly motivated staff could affect a companys succ ess in case they are not involved in stuff by the leader and encouraged to make viable decisions and enable the invention. Sad and dissatisfied staffers not only reduced how productive those around him are; they could also cost a company millions in case they decide to leave the company. Most importantly, with a rise in the consolidation of the hospital and the purchase of physician practices, hospital must: Involve new staff members from the beginning of hiring to enable them to feel important and valued at the hospital, aid those new employees adapt to the company and create support strategies for the newly employed physicians. Conclusion Healthcare industry is a very sensitive sector. The challenges discussed need to be addressed in a more organized manner. Poor management of demographic diversity results in high costs of recruitment, training and retaining an employee in the healthcare industry. As discussed, the cost of replacing a healthcare professional is expensive compared to other industries. Implementation of the strategies discussed will minimize these challenges. References Arachchige, B. J., Robertson, A. (2011). Business student perceptions of a preferred employer: A study identifying determinants of employer branding. The IUP Journal of Brand Management, 8(3), 25-46. Barnes, G., (2016). Nurse Recruitment Strategies for the Modern Healthcare Recruiter. Retrieved from https://inbound.hargerhowe.com/blog/nurse-recruitment-strategies-for-the-modern-healthcare-recruiter British Medical Association. (2015). National survey of GPs: the future of general practice 2015. BMA: London. Cable, D. M., Turban, D. B. (2003). The value of organizational reputation in the recruitment context: A brand?equity perspective. Journal of Applied Social Psychology, 33(11), 2244-2266. Cocca, N. (2015). Healthcare Recruitment: Curing Todays Talent Challenges. Retrieved from https://recruitingdaily.com/healthcare-recruitment-curing-todays-talent-challenges/ Cohen, J. J., Gabriel, B. A., Terrell, C. (2002). The case for diversity in the health care workforce. Health Affairs, 21(5), 90-102. Health Education England. (2014). Growing nursing numbers: literature review on nurses leaving the NHS. Retrieved from https://hee.nhs.uk/work-programmes/nurse-return-to-practice/ Imison, C., Bohmer, R. (2013). NHS and social care workforce: meeting our needs now and in the future. London: The Kings Fund. Retrieved from https://www.kingsfund.org.uk/sites/files/kf/field/field_publication_file/perspectives-nhs-social-care-workforce-jul13.pdf Jaques, H. (2013). Helping GPs return to practice: a look at induction and refresher schemes. BMJ Careers. Retrieved from https://careers.bmj.com/careers/advice/view-article.html?id=20010942 Kaffash, J (2013). GP vacancy rates quadruple in four years. Pulse. Retrieved from https://www.pulsetoday.co.uk/your-practice/practice-topics/employment/gp-vacancy-rates-quadruple-in-twoyears/20002034.article#.VS5l9U1FCHs Keogh, B. (2013). Review into the quality of care and treatment provided by 14 hospital trusts in England: overview report. Lintern, S. (2014). Staff shortage fuels recruitment of nearly 6,000 overseas nurses. Health Service Journal. Mercer M, Buchan J, Chubb C (2010). Flexible nursing: Report for NHS Professionals. Institute of employment studies. Retrieved from https://www.nhsprofessionals.nhs.uk/download/comms/184_Nursing%20Report_Final_07.07.2010.pdf Merrifield, N. (2015). Some trusts have lost more than half of overseas nursing recruits. Nursing Times. Retrieved from https://www. nursingtimes. net/nursingpractice/specialisms/management/exclusive-trusts-hit-by-high-turnover-of-nurses-recruitedfrom-abroad/5081928. article. Smith, G., (2017). 5 Tips to Attract, Keep and Motivate your Employees. Retrieved from https://www.businessknowhow.com/manage/attractworkforce.htm Tio, R., (2014). Managing a Generationally Diverse Workforce. Retrieved from https://www.hhnmag.com/articles/5223-managing-a-generationally-diverse-workforce Wimmers, J. (2009). HR Marketing From Job Advertising to Employer Branding.

You Have To Learn The Rules Of The Game Albert Einstein Essay Example For Students

You Have To Learn The Rules Of The Game Albert Einstein Essay Albert Einstein was on of the most popular men of all time. When one thinks of Einstein, they think scientist, or maybe, genius. Well he was both of those, but not only those. Einstein was a meek man, an ingenious man also, a man that could invent any-thing in the world if he wanted to, but kept his ideas very normal and simple.Einstein was a very meek man in that he did not want popularity; he just wanted to be normal, just like everyone else. We will write a custom essay on You Have To Learn The Rules Of The Game Albert Einstein specifically for you for only $16.38 $13.9/page Order now For example, at the Institute for Advanced Study, Einstein was offered a blank check for his salary. He did not accept it, he asked for an incredibly small amount. The director had to beg him to take a larger amount. He also, when he was walking in the rain, took off his hat because he believed that the hat could get ruined but his hair will get nothing but wet. Einstein did not act any different or better than anyone either. He did not dress any better, which was proved when Hoffman first met Einstein, he went into his office, and Einstein was sitting there in ill-fitting cloths, and his hair characteristic-ally awry. He did not speak or write better or more elegantly than anyone else either. He did not even have any special learning powers either. This was proved when Hoffman was writing equations on a blackboard when he was asked to slow down by Einstein, he said, Please go slowly, I do not understand things quickly. Proving that he is not that much more intelligent than anyone else. Einstein was a normal guy with maybe just a little more on the brains side, but original as an ordinary person. Einstein was also a very ingenious person at the same time. He came up with many theories that have been written about, but also many that have not been put down in history. One of his greatest achievements was the theory of relativity (E=MC2), which was Einsteins theory concerning that relationship among matter, energy, space, time, and gravitation (Energy equals the mass times speed of light squared). When he was in school, he used to ask his teachers calculus questions that they could not answer. Have you ever wondered why a mans feet will sink into either dry or completely submerged sand? This question resulted in the theory or explanation of surface tension. He said, When the sand is dry, there is obviously no water between grains. If the sand is fully immersed, there is water between grains, but no water surface to pull them together.Einstein was a very intelligent man, but also very normal. He refused the chance to be very heard, which he became anyway, and did not want everyone to treat him anymore special than anyone. Hoffman clearly explains this is his story of Einstein. Einstein went from being an average school student, to being the most famous scientist known to man. His theories, which were not always used for a good cause and his explanations, revealed answers to everyday things that one does not realize. He was truly a magnificent man.